Constant Contact vs Mailchimp: which email platform wins?
Comparing Constant Contact ($12.00/mo starter) and Mailchimp ($13.00/mo starter). Pricing, deliverability, automation features compared.
| Constant Contact | Mailchimp | |
|---|---|---|
| Category | All Purpose | All Purpose |
| Free tier | No | 500 subs |
| Starter price | $12.00/mo | $13.00/mo |
| Growth price | $35.00/mo | $20.00/mo |
| Pro price | $80.00/mo | $350.00/mo |
| Visual workflow builder | ✓ | ✓ |
| Landing pages | ✓ | ✓ |
| A/B testing | ✓ | ✓ |
| Ecommerce integration | ✓ | ✓ |
| API + webhooks | ✓/✗ | ✓/✓ |
| Deliverability rate | 97.0% | 96.0% |
| Overall score | 3/5 | 3/5 |
Constant Contact
Constant Contact is the right pick for non-technical small businesses who value phone support and event marketing. 60-day free trial is the longest in the industry. Otherwise outclassed by MailerLite (cheaper) and ActiveCampaign (more powerful).
Try Constant Contact →Mailchimp
Mailchimp has the brand recognition but has lost ground on value over the last 3 years. Pricing has steadily increased and the 500-subscriber free tier feels small vs Brevo (unlimited) or ConvertKit (10,000). Still solid for users who want a recognized brand.
Try Mailchimp →